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Digigiggles The role of social media influencers in shaping fashion trends Fashionistas no longer rely on the most recent edition of Vogue to inform them what's in this season. It's all about social media and how are online shops promoting their products this season?

The role of social media influencers in shaping fashion trends

IntroductionWe are more impacted by what we see online than ever before, especially when it comes to fashion, as our reliance on social media is increasing and it gets more incorporated into our lives. Fashion used to be introduced to us through glossy magazines and catwalk shows. Fashion was kept exclusive through these regulated channels, …

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How technology is evolving fashion?

Introduction For years, technology has been changing the fashion industry, notably fashion design software that offers digital design capabilities for fashion on-demand the practice of generating personalized pieces. And, as we are in the year 2023, anticipate technology to become an even more powerful influence in the fashion business. Innovations in 3D design and production, …

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The impact of pandemic on fashion and shift towards online shopping

Introduction The COVID-19 epidemic has had a devastating impact on the creative industries, which include sectors like fashion. The fashion industry is part of the creative sector. As COVID-19 spread, limitations were put in place, which caused physical stores to close and individuals to stay at home. As a result, there was a brief fall …

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